Designing will always be the focal point of our brand. We strive to create luxury streetwear clothing derived from meaningful areas of life. We believe that perfection is merely a delusion that no aspect of life can truly ascertain. Chop aims to subtlety nod to these areas through unique luxury clothing, inspired by different hardships of life. Each collection stems from a different source and has its own relevant charity which Chop helps to support.
Our Mind Collection was inspired by mental health disorders, their diagnosis, and the effect that they have on the lives of individuals who possess them. The collection, includes t-shirts from various different mental health disorders, including OCD, ADHD and Depression. A proportion of the profits generated from sales within this collection are donated to charitable organisation Mind UK.
